Category Archives: Uncategorized

soundcloud.com/jordan-rivett-856469776/grange-road-7/s-qVrUDLZROY1 Above is a podcast based on the findings of my articles, which is about how football clubs use social media.

ea40e5d2-13da-4587-97b8-d37d3f1a6a7b In part two of my interview with Brian Rivett we discuss football merchandise.

7634c7bb-89e5-4f07-ad2c-c52b1db89840-2 I conducted a two-part interview with Brian Rivett on the current state of football. In part one we discuss how Middlesbrough FC is run.

Middlesbrough FC like all major football clubs keep fans up to date by showing interviews with players and the manager in the build and in reaction to the latest fixture. This allows fans to see the thoughts of the team and their coach on the team’s progress. This often starts with a pre-match press conferenceContinue reading “Interviews”

Social media is a extremely important tool to any business or company in the modern world, Middlesbrough Football Club are no exception. Boro, as they are known by fans use social media to keep their fans up to date day to day. However, they also offer more passionate fans interesting articles that educate and entertain.Continue reading “Interesting articles”

Middlesbrough primarily use their website to promote any new merchandise that they are selling. However whenever a new season rolls around, so do new kits. The new seasons kits are promoted on the club’s social media accounts with first team players modelling the new design. This gives fans the chance to show their support forContinue reading “How they promote their merchandise”

In recent years, Middlesbrough FC have began producing a series on their official YouTube channel called Yusuf meets. In this series, Yusuf Jama who is a well known and well liked fan of the club interviews the club’s players. The interviews are much more informal than most content that the club usually produce, they delveContinue reading “Yusuf meets”

Alongside the pre match press conferences which take place before every Middlesbrough game, the club also offer updates on team news. This can include any new injuries or suspensions which will affect the team’s lineup for the game. Information on the date and time of games is released well in advance and fans will beContinue reading “How Boro promote games”

Middlesbrough have a very professional and very well organised, however it differs greatly from how Manchester United operate online. As soon as a fan visits Manchester United’s Facebook page they are greeted with promotions for the club replica shirt. This focus on merchandise ahead of team news and results, is due to Manchester United’s largerContinue reading “How Middlesbrough FC’s social media compares to other teams”